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FarmShift Social and Digital Media 2018

Results now available

May 3, 2018 (Winnipeg, MB) A syndicated study of western Canadian farmers’ use of social and digital media

Fielding of the 2018 study Social and Digital Media 2018 is now complete and the final report is available to subscribers.

FarmShift Social and Digital Media 2018 is a quantitative survey that delves into farmers’ use of social and digital media. Comparisons to 2012 and 2015 surveys provide a long term perspective on changes in attitude and behavior.

Investigation ranges from how many and who are using various social and digital media to the important question of where these media fit in farmers' decision-making. The study also looks at current and intended use of a range of social and digital media, in comparison to radio and print. What is the right balance between key social and digital media and between these and more traditional media?

Please click here for the study prospectus, which provides full details on the content of the report and methodology, and includes information on how to subscribe. Study price is $13,500 CDN.

 


Director of Research Strategy
1.403.804.2345

Russell Jeffrey
Managing Partner
1.204.470.4423